Chanel Advertisements

In oder to create a Chanel advertisement look is a good idea to look at how Chanel usually advertise in the past

As a well known brand Chanel is true to its reputation of class and sophistication. in the past we have seen Chanel keep there adverts simple and clean yet affective . There advertisement are timeless. What i mean by this is that some of there advertisement in the late 80s for example were beyond there time. e.g

The above photo was take in 1989 as part the Chanel campaign. looking at the image one can easily confuse this to a modern look. the lips and the hair is perfectly done and can be seen in todays fashion look. one thing that also stands out is the sunglasses in this look, it reminds me of the big Chanel electric blue spring summer look seen on the catwalk this scission (2016).

Chanel has also gain a reputation of using youthful looking model. All there adverts have a classy yet sensual look to them. for example there Chanel n.o 5 adverts 

 
 

Looking at their advertisement, it gives me in idea of what to include when planing my advertisement. there are clear and key things that stand out to me and i will definitely look to include when looking for the models and also shooting the advertisement.
those things include
- Youthful model,
- With sun-kissed skin
- Good face structure